Tasmania is a small island off the southern coast of mainland Australia. Being so far south, the climate is cool and the seasons distinct. Here plants flourish naturally — protected from pest and disease.
Our place in the world
The air is fresh and clear, and the cool rain washes in from southern oceans supporting lush green vegetation. These growing conditions allow fresh produce to mature slowly with a greater intensity of flavour, size and colour.
Tasmania has four distinct seasons, with the warmest months being December to March.
Long daylight hours during Tasmania’s relatively cool summer allow for slow ripening of fresh produce.
The average maximum daily summer temperatures are between 17–23 degrees Celsius and winter daily temperatures sit between 3–11 degrees Celsius.
Rainfall varies greatly across the island. Annual average rainfall is between 1200–2400mm for the north west, between 400–1800mm in the north and 300–1800mm in the south. It is captured in the many lakes and rivers and channelled into production areas through a network of irrigation systems. Having access to abundant fresh water plays a key part in growing produce which tastes better and has a longer shelf life.
Cooler, cleaner, slower, better.
Tasmania is a pristine island at the edge of the world, unique, untouched, and beautiful.
Located 240 kilometres south of mainland Australia, Tasmania lies between 40–43 degrees latitude and has a land mass of 68,000 square kilometres. It includes a number of smaller islands — King Island and the Furneaux Group of Islands. It has a population of 568,000 people.
Tasmania’s landscape is mountainous, with deep valleys of fertile soils and fast flowing rivers.
Pure cool rain washes in from southern oceans, the air is fresh and clear, the produce is grown in protected valleys surrounded by native forests. Here our plants flourish naturally, protected from pests and diseases.
This freedom allows our fresh fruit and vegetables to be exported with minimal, if any, phytosanitary treatments, such as fumigation or irradiation.
Mean summer to autumn temperature for Tasmania in degrees Celsius
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Data © Commonwealth of Australia , Bureau of Meteorology
Our isolation is our gift
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